BLOG - RAINBOW PRODUCTIONS

Welcome to the Rainbow Productions Blog. Here you can find our latest news. Discover what events our licensed characters will be attending each month. Meet the latest licensed properties to join our portfolio of characters offered for personal appearances. Find out more about projects to bring to life mascot costumes for brands, venues and organisations.

You might be wondering why you should get a mascot. How can it help market your brand? Fundamentally, a brand mascot needs to symbolise something. It needs to go beyond being “cute”. It needs to have personality. Mascots are captivating, efficient symbols that’ll create long-lasting impressions with your demographic. They’re wonderful for humanising your brand […]

  Today, we’re surrounded by fictional characters. They’re everywhere – in books, cartoons, on the web and in adverts.  It’s no surprise that kids (and big kids!) become increasingly attached to them.   It’s for this reason that mascots can be powerful marketing tools for building brand identity and building mascot momentum.   To make […]

Many companies have used brand cartoon characters to win their audience over and have had really successful results. Have you tried it for your brand? It can be a really powerful branding strategy that can really deliver awesome results.   Below, we’ve pulled together some of the more successful examples of animal brand mascot designs […]

The Easter holidays will soon be in full swing, so why not keep the kids entertained at a character event? There’s certainly plenty coming up! Peter Rabbit and Bing continue to be popular choices for Easter and will spend the month making appearances at venues up and down the country, much to the delight of […]

Many of us at some point in our lives have owned a token, whether it was one we took into the exam room or perhaps we gave it to someone going in for an operation. They’ve been used for many generations as symbols of good fortune. Similarly, there’s a long, fascinating history when it comes […]

Have you spent many an hour designing and refining your team or company brand mascot character ready for the big reveal? Planning to launch a brand-new or improved version of your existing mascot character? You should put just as much effort into planning an original introduction for your mascot that boosts your exposure and builds […]

Spring is fast approaching and we have plenty of character events in the diary to keep you entertained. The end of March sees the start of the eagerly awaited Easter holidays which will see plenty of fan favourites in action from PJ Masks to PAW Patrol. This time of year usually sees Peter Rabbit become […]

Have you recently bought a custom mascot costume for your business, school or team? We know purchasing one is a big investment, so we understand you’ll want to make sure you get the best possible use out of it for as long as possible. To make sure your brand mascot yields returns, it’s important to […]

It’s no surprise that accidents and problems happen when you’re clad in your mascot costume, whether you’re on stage or on the field. Maintaining your mascot is important to see if it’s in need of maintenance, but it’s equally important to kit out your survival bag with some essentials that could save you having to […]

Had your mascot costume for a while now? It’s time to take a closer look at it and check it to make sure it’s in tip-top condition. If you’ve had it a long time, it may well need some maintenance to renovate it, so it looks good for your next event or public appearance. It’s […]

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